Month: March 2017

Do You Really Know Your Drivers’ Issues?

Take a step back from the computer real quick, hold your head up high and take a triumphant, deep breath. (Go ahead, we’ll wait.) It feels good to be a leader in the trucking industry. You’re in charge of the backbone of America: the movement of goods on open highways. Your accomplishments are something to be really proud of. How did you get to this point? Hard work and in-depth knowledge of the industry. There’s no way around it. And though you’ve been in the game for a long time, one fact…


Owner-Operators, Retention and Feedback: What You Need to Know

According to the Owner-Operator Independent Drivers Association (OOIDA), there are approximately 350,000 owner-operators across the country—totalling about 9 percent of the trucks on the road. These truckers drive more than 115,000 miles per year—more than 3 million miles in their lifetime—and are involved in fewer and less severe accidents than any other segment of the truck driving population. In other words, owner-operators made a choice to make trucking their business, not just their job.…


Controlling the Message: How Carriers Can Bolster Online Reputation

Picture this: you’re at the big-box store by your house. You’re kicking around the idea of pulling the trigger on that new TV. But, before you do, you need to check the reviews. You pull up the Amazon app on your phone—as they put ~35 million product reviews at your fingertips—and see what other people think. When you find bad reviews, you second-guess your decision and book it out of the store. According to one study, 84% of people trust online reviews as much as a personal recommendation. And…


Which Online Communication Tactics Actually Keep Drivers Engaged?

When was the last time you looked at your smartphone? Chances are, it was pretty recently. On average, people in the United States across all age groups check their phones 46 times per day, according to a report by Deloitte. That adds up to an incredible amount of time looking at networked devices. Your drivers aren’t much different. They look at their phones right when waking up, periodically throughout the day (when they aren’t driving, of course), and are usually the last thing they see…


WorkHound Wraps Up $500,000 Investment Round To Help Trucking Companies Retain Drivers

Chattanooga, Tennessee (March 2, 2017) — WorkHound, a software platform developed to help carriers reduce driver turnover, recently finished a $500,000 fundraising round to grow their business and help trucking companies around the country accelerate profitability by retaining their drivers. The investment round was led by Right Side Capital Management out of San Francisco. Other participants were Dynamo Fund out of Chattanooga, Tennessee, Twelve19 Ventures out of Des Moines, Iowa, and multiple…


How to Give Your Driver Retention Department a Boost

Their job is to be the last line of defense against the costliest component of modern trucking: turnover. Your driver retention department, often the unsung hero of the trucking world, goes through a lot to ensure truckers stay in the seat. How can you help them do their job? Here are five easy ways. Treat Them Well Driver retention can be an incredibly thankless job. Many times, no one notices when things are going right for the driver retention department, just when things are going wrong.…