Are you doing the same ol’ thing and expecting different results? How often do you re-write the job description for professional drivers at your company? Have you ever given it a second thought?
Our friends at GoToro help trucking companies rebrand the jobs they offer, and we hosted them for a webinar to talk through some key strategies. For example, something as simple as demonstrating why and how your company is so great — as opposed to saying so with trendy language — can make a world of difference in the recruiting, retention, and referral lifecycle.
This webinar also covers: